New hires bring additional digital marketing and app developer skills to digital insurance specialist
Singapore, July 12 2024 – KoverNow, the popular digital insurance platform, has announced the appointment of two new executives to join its growing team in Hong Kong. The move comes three months after the appointment of John Trotter, the financial services business development expert, who joined the company as Chief Sales Officer and Managing Director in March.
Jennifer Cheung will take on the role of KoverNow´s Marketing Manager. She is a digital marketing, social media and project management expert and joins from YKONE Asia where she managed end-to-end influencer marketing projects for international luxury lifestyle, retail and travel brands. Jennifer has also worked at FiveStones where she was an advertising consultant and specialist for Google Marketing Platforms, and at Retykle where she led a three-person marketing team across Hong Kong and Singapore.
Also joining KoverNow is Mark Cheng, an experienced full-stack developer who brings expertise working on hybrid frameworks. He is proficient in the entire software development cycle and excels at delivering tailored solutions to meet complex requirements. Mark joins KoverNow as Head of Development and brings experience of running his own software development company, RESTUD.IO, as well as working for consultants, Cinotech.
John Trotter commented: “We are rapidly scaling to meet the exciting opportunities to market the KoverNow digital insurance app. While Jennifer will be instrumental in raising our profile, Mark will help us to further develop and adapt the app for the Hong Kong market. We plan to fully utilise their respective skills to build our brand.”
About KoverNow
KoverNow is headquartered in Singapore, centred around its core markets in Asia Pacific. The company’s digitally enabled insurance platform dramatically improves the customer journey for purchasing and managing different types of personal insurance by streamlining processes and speeding up renewals, approvals and claims. The KoverNow platform can achieve these efficiency gains whilst providing transparency, speed and value to existing ecosystems, channel partners and policy holders. KoverNow’s insurance platform provides features and functionality that reflect changing consumer behaviours, such as greater control, flexibility and convenience in a truly mobile format.
For further information, please contact:
Julie Kirby
Ascendant Communications
jkirby@ascendcomms.net or comms@kovernow.com
